It’s not difficult to lay claim to be a thought leader in a discipline. However, it’s far harder to write a series of papers in conjunction with a professional body and publish an acclaimed book on employer branding. Yet that is what we have done here at Hodes.
With 54 retailers going bankrupt in 2012 alone and hopes for an economic recovery dashed by a failing Eurozone; the importance of having the best talent working for you cannot be understated. We have reviewed the existing online retail careers landscape to outline what works, what doesn’t and suggest five key areas to focus on to ensure retailers are attracting the best talent. Read our free Recruitment in Retail 2013 Report.
For insight into the mobile landscape, why adoption in recruitment has been slow and why you should be seriously considering mobile in any career site redesign, plus some examples of what you can do, read our free Best Practice in Mobile Recruitment 2012 Report.
During 2012 Bernard Hodes worked collaboratively with the CIPD to explore the “health” of Diversity and Inclusion from the perspective of HR practitioners. Over 350 people shared their views in the original research. What they tell us gives important insights about the approaches being taken by organisations and spotlights the gaps where more attention will help to speed things up.
‘The Employer Brand – Keeping Faith with the Deal’ offers practitioners and students an insight into the world of employer brand. As well as adding to the ongoing debate, it shows how the concept evolved, considers how it can be measured and, through a revealing set of case studies, demonstrates how different organisations are applying the notion. As one reviewer put it, it is set to become an essential textbook on the subject. You can download the first chapter below.
Alumni are an often-overlooked talent segment. With this white paper, we set out to rectify this and draw out some valuable insights about the group’s behaviours and what they represent in organisational terms. By drawing on individuals’ experience in a great range of industries, we arrived at some valuable conclusions. As well as providing an excellent platform from which to launch an alumni campaign, the report also provides guidance on how to measure ROI.
What do you need to prioritise to improve employee communication? What challenges will you face when setting out to reach your people in new ways? Our report on harnessing the power of employee communications tackles these issues more thoroughly than ever. As well as pulling together evidence and insights from the CIPD’s earlier research outputs, we have gathered new perspectives and drawn out a number of themes.
Our CIPD-commissioned report into the impact of mergers and acquisitions on employer brands is essential reading for changing businesses. Whether you’ve begun the journey or are still at the thinking stage, the year-long qualitative and quantative research that went into the report will prove invaluable. You’ll be able to begin or continue your change process better prepared thanks to case study insights.